Turn fragmented customer data into one actionable customer view
Unify customer profiles, behavior, transactions, communication, loyalty, engagement, and business data so every team and AI system can understand the customer and act with context.
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Explore module capabilities
Create one customer profile combining data from Goapp products and connected systems
Capture customer events and interactions across channels, applications, campaigns, transactions, and business processes
Create dynamic customer groups based on profile, behavior, transactions, loyalty, communication, and engagement
Measure customer growth, conversion, engagement, service, retention, repeat behavior, and lifetime value
Translate customer data into understandable patterns, findings, risks, and opportunities
Connect customer records, channel identities, transactions, memberships, and relationships across systems
Maintain a chronological view of customer activity across the full relationship
Bring purchases, orders, visits, and other commercial activity into customer context
Connect conversations, campaigns, responses, and channel activity to the customer profile
Include membership, tier, points, rewards, referrals, and loyalty activity
Create customer groups using profile, behavior, transactions, loyalty, communication, and engagement data
Make customer data available to Communication, Outbound, Loyalty, CRM, Project, Commerce, automation, and AI
Give AI agents and assistants connected customer context instead of relying only on the latest conversation