Goapp Blog
Insight, updated, and stories from our team
ArticleMeta Will Start Charging ~Rp356 for WhatsApp Replies. Here’s How Your Sales Team — and CRM — Should Adapt
Starting 1 October 2026, Meta’s new WhatsApp service-message pricing could significantly increase communication costs for businesses in Indonesia. Learn how to combine WhatsApp Official, Click-to-WhatsApp Ads, AI, WhatsApp Business App + Coexistence, and a lead-centric CRM to reduce unnecessary messaging costs while improving qualification, follow-up, conversion, and sales visibility.
ArticleCareso Is Taking the Next Step in Making Customer Data More Useful
Goapp and Careso kick off a new implementation to connect customer information, improve segmentation, and create more relevant customer engagement.
ArticleHow F&B businesses can build stronger customer relationships beyond the transaction with WhatsApp, Loyalty, CRM, and AI.
Moving beyond one-time transactions to build relationships that bring customers back.
ArticleBuilding Stronger Customer Relationships: Goapp One × ESB at F&B Mentoring Day
What F&B businesses can learn about turning everyday transactions into stronger, longer-term customer relationships.
ArticleOsbon Gym Is Bringing Customer Conversations Into One Place
Centralized conversations, smarter lead routing, and clearer visibility into where customer leads come from.
ArticleErajaya Is Bringing More Structure to Its Growing Store Operations
Goapp and Erajaya are starting a new implementation to streamline daily store operations and customer interactions across more than 120 stores and four brands in Indonesia.